Fred Denitz is a Senior Vice President who has been in the financial services industry his entire career spending the first 28 years in banking. This background has enabled Fred to both understand the numbers and the needs of his clients. He is responsible for working with both corporate and high net worth individuals. With them, he is responsible for creating unique wealth management strategies, succession planning, and ensuring that children are protected and lifestyles can be maintained when the unforeseen happens. Fred earned his Bachelors of Arts in Psychology & Sociology from the University of California, Los Angeles graduating Cum Laude. During his time there he successfully balanced school and campus life as Head Cheerleader for UCLA as well as a member of the Zeta Beta Tau Fraternity. During his career, he has earned a number of accreditations including Chartered Financial Consultant (ChFC®), Chartered Advisor for Senior Living (CASL®), Chartered Life Underwriter (CLU®) and is certified in Long-Term Care (CLTC). He also possesses his Series 7 and 66. Outside the office, Fred plays an active role in the Financial Services Industry and community. Accordingly, he supports: Zeta Beta Tau Fraternity Foundation Million Dollar Round Table Big Brothers Big Sisters of America UCLA Wooden Athletic Club Boy Scouts of America Fred resides in Los Angeles with his wife Jena. They are the proud parents of three sons, Jonathan, Jordan, Matthew and daughter Alexa. His hobbies include skiing, target shooting, attending and watching sporting events, and quality time with family and friends.